Samsung's Digital India Push: How 20,000 Students Will Shape the Future

Samsung's Digital India Push: A Transformative Skills Initiative

Samsung, India’s largest consumer electronics brand, is taking a significant step towards bolstering the country’s digital talent pipeline with the expansion of its Samsung Innovation Campus (SIC). By 2025, the program aims to train 20,000 students in emerging technologies such as Artificial Intelligence (AI), Internet of Things (IoT), Big Data, and coding. This six-fold expansion from the 3,500 students trained in 2024 underscores Samsung's commitment to India’s digital transformation.

A Comprehensive Training Program

The SIC initiative will extend its reach from four to ten states, with a strong focus on Uttar Pradesh and Tamil Nadu, each expected to train 5,000 students. Other participating states include Karnataka, Andhra Pradesh, Telangana, West Bengal, Delhi, Haryana, Punjab, and Maharashtra. This broad geographic coverage ensures that students from diverse regions can benefit from the program.

Key Training Areas

• Artificial Intelligence (AI)**: Students will learn how to develop and implement AI solutions, a crucial skill in today’s tech-driven world.
• Internet of Things (IoT)**: Training will cover the integration of IoT devices and systems, enhancing connectivity and efficiency.
• Big Data**: Participants will gain expertise in handling large datasets, essential for data-driven decision-making.
• Coding & Programming**: Fundamental skills in various programming languages will be taught, providing a strong foundation for tech careers.
• Soft Skills**: Alongside technical training, the program will focus on improving workplace readiness with soft skills like communication, teamwork, and problem-solving.

Strategic Partnerships

Two key Memoranda of Understanding (MoUs) underpin this scale-up. The Electronics Sector Skills Council of India (ESSCI) will train 10,000 students in emerging technologies across five states, while the Telecom Sector Skill Council (TSSC) will train another 10,000 students in five additional states. Both councils, approved by the National Skill Development Corporation (NSDC), will deliver training through accredited centers.

Placement Assistance and Community Focus

Eligible participants will receive placement assistance, a crucial factor in ensuring that the skills gained translate into job opportunities. Since its launch in India in 2022, the SIC has already trained 6,500 students, demonstrating its effectiveness and reach. The program aligns with the Government of India’s Digital India and Skill India initiatives, aiming to democratize access to future-tech skills, especially for students from underserved communities.

The Bottom Line

Samsung’s expanded Innovation Campus not only addresses the immediate need for skilled professionals in India’s rapidly growing tech sector but also supports the country’s ambitions to become a global electronics hub. By investing in education and training, Samsung is reinforcing its CSR strategy as a business enabler and contributing to the digital empowerment of India’s workforce.